February 9, 2018

The PyeongChang 2018 Winter Olympics has just opened today! Woohoo!

As a Korean, I’ve never had a greater expectation of Olympics than I do now. It is especially interesting to look at South Korea’s strategic communications for the Olympics.

It seems like the PyeongChang...

January 23, 2018

Strategic communication and public relations are critical enterprises that should be re-evaluated frequently. Unfortunately, organizations often adopt strategic communication plans and simply attempt to execute those plans with fidelity month after month, year after ye...

November 6, 2017

We all know a picture’s worth a thousand words. But have you ever considered how power comes with visual storytelling? Using a visual storytelling app can bring your story to life with the right amounts of personality and professionalism.

First it’s vital to understand...

September 19, 2017

In the wake of both hurricanes Harvey and Irma, corporate leaders may be wondering how to best assist those impacted by the storms.

With the occurrence of natural disasters on the rise in the last decade, companies are beginning to take these events as opportunities to...

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